From Family Legacy to Financial Clarity: Why the Bottom Line Matters
Helping business owners turn struggles into success with bookkeeping, forecasting, and CFO strategy.
At Bottom Line Bookkeeping Solutions, we believe numbers tell a story—and every business owner deserves to understand that story with clarity and confidence.
That’s why we aren’t “just” a bookkeeping firm. We go beyond transactions and reconciliations to provide the financial strategy and CFO-level insights most small and mid-sized companies are missing.
We specialize in working with service-based businesses and construction/home trade companies—industries where unpredictable costs, delayed payments, and constant demands can make financial management a real challenge. Our clients typically operate in the $ 150,000 to $15 million revenue range. They may already have a bookkeeper or an admin entering transactions, but they lack the higher-level financial guidance that keeps profits strong and cash flowing.
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Why Bottom Line Bookkeeping Solutions?
If I were a betting person, I would lay odds that you didn't start your business to stay up late at night doing QuickBooks entries, balancing the checkbook, and trying to figure out how to cover payroll.
Bottom Line Bookkeeping Solutions takes care of your numbers so that YOU can FOCUS on your business. Imagine being confident in your financials, knowing and meeting KPIs, and being in control of your business again. We help you get there.
Dear Fellow Entrepreneur,
I know what it’s like to struggle. As a third-generation entrepreneur, I’ve lived through both massive business success and devastating failure. Those experiences taught me that the difference often comes down to one thing: how well you understand and manage your numbers.
My father, Johnny Mere, played a huge role in shaping who I am as a business owner. He taught me the importance of knowing your financials, setting goals and KPIs—and meeting them. He showed me why it matters to pay your bills on time and, above all, take care of your employees.
That legacy inspired me to earn my degree in Accounting. I’ve always loved numbers. I’ve always loved business. It’s a natural fit for me to use those passions to help other business owners—especially when I see them struggling with their finances.
In 2020, I evaluated my company, Decisive Minds (my business consulting firm), and recognized that the next step was clear: expand into bookkeeping and Fractional CFO services. Why? Because many business owners—especially those in service-based and construction industries—have bookkeepers handling transactions, but they lack the higher-level financial guidance they truly need. They don’t have someone helping them forecast cash flow, protect profitability, and plan for growth.
That’s why I founded Bottom Line Bookkeeping Solutions as a subsidiary of Decisive Minds. From the beginning, I built it not just as a bookkeeping company, but as a financial strategy partner. While our team of bookkeepers handles the daily data entry, I focus on CFO-level advisory services—helping business owners turn raw numbers into clear financial strategies that support growth.
So yes, we do bookkeeping. We handle cleanups, setups, and forecasts. But what drives us is this: helping business owners create profitable, sustainable businesses, just as my father always believed in.
Because when you understand your numbers, you control your future.
Oh, and for those of you who may not know, my father, Johnny Mere, passed away suddenly in 2014. Besides being an accomplished businessman, he was also an avid fisherman and sports enthusiast. The name of his last boat was The Bottom Line. Thus, the name Bottom Line Bookkeeping Solutions. Love you Dad!
Michele Mere Feist
Fractional CFO, Business Strategist, Lover of Numbers
Michele Mere Feist is a decisive, driven, and committed serial entrepreneur who helps successful business owners stop working so hard and start enjoying the benefits of entrepreneurship.
Michele’s business expertise has been highlighted recently on NBC, CBS, Fox, Entrepreneur.com, and Forbes.com. She is a Stevie award-winning business consultant. While speaking at Harvard Business School recently, she was awarded the Business Expert Forum Outstanding Mentor award.
She is a serial entrepreneur who knows what it feels like to fail miserably in business; at one time, the bank actually called, demanding its $1.5 million back, and she also knows what it feels like to sign the contract to sell her company for $9 million.
If you are frustrated with your current bookkeeping—or your back office is one missed invoice away from chaos—we’re here to help.
Founder Michele Mere Feist isn’t just a bookkeeper—she’s built and sold businesses, managed million-dollar budgets, and knows firsthand the financial pressures of entrepreneurship.
That’s why our services are practical, strategic, and grounded in what really works. We don’t just record the numbers—we help you use them to grow.
